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Collaboration to promote The Gathering Ireland

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Tourism Ireland and Ancestry.ca announce upcoming collaboration to promote

The Gathering Ireland 2013

Tourism Ireland is delighted to announce an upcoming collaboration with Ancestry.ca to promote The Gathering Ireland 2013. The Gathering is an open invitation to the world to come and visit Ireland in 2013 for a unique celebration of all things Irish. Ireland may be a small country, but the Irish have put down their roots all over the world. More than 70 million people worldwide now claim Irish ancestry; quite something considering the total population of the island of Ireland is just over 6 million.

Canada’s connections with the island of Ireland go back at least 200 years and today nearly 5 million Canadians claim Irish ancestry*. Tourism Ireland and Ancestry.ca will work together to reach these Canadians, helping them trace their Irish roots and inviting them to be a part of this unique celebration.

“Ancestry.ca is really excited to help Tourism Ireland invite Canadians to Ireland in 2013,” said Julie Wingate, Marketing Director of Ancestry.ca. “Ireland is a big part of many people’s ancestral journey and The Gathering Ireland represents a natural next step for anyone with Irish roots to take their family history experience to the next level. And of course, anyone who isn’t sure if they have Irish roots can check by visiting Ancestry.ca and signing up for our 14-day free trial.”

“Tourism Ireland is thrilled to work together with Ancestry.ca on the promotion of The Gathering Ireland here in Canada,” says Jayne Shackleford, Manager of Tourism Ireland. “The Gathering is the most ambitious tourism initiative ever undertaken in Ireland and it’s about asking anyone who has Irish blood, a link to Ireland, or even just a love of our country to join the Irish for a series of amazing and diverse events throughout 2013. We can’t think of a more natural fit.”

The Gathering is the people’s party. It will kick off in spectacular style on New Year’s Eve 2012 with an event that will receive world coverage and will then be celebrated through clan gatherings, festivals, special sporting events, music and concerts taking place all across the country, all year long. Many Irish celebrities have put their name behind this citizen-led initiative such as Liam Neeson and Pierce Brosnan.

How Irish are you? Discover your Irish roots by visiting www.ancestry.ca for a 14-day free trial and to be a part of the Gathering visit www.thegatheringireland.com.

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